Month: November 2016

[ad_1] One of the most critical factors for your success as a leader will be how you communicate with your team. On a primary level, communication is all about exchanging information, whether that means brainstorming as a group, delegating responsibilities, setting

[ad_1] Small business marketing is tough — especially on a shoestring budget — so developing a community outreach program is an excellent way to gain local traction and up visibility without a huge investment. Here are three low-cost community outreach strategies that

[ad_1] Black Friday shopping data can tell you some important things about the economy and where it is heading, but it can’t tell you what people really want to know: Where can I get a Hatchimal for $49.99? The answer: Pretty

[ad_1] Anticipating a more protectionist U.S. technology visa program under a Donald Trump administration, India’s $150 billion IT services sector will speed up acquisitions in the United States and recruit more heavily from college campuses there. Indian companies including Tata

[ad_1] Admit it. As a business owner, you know you secretly dream about prospective customers or clients reading your sales copy or seeing your Facebook ad and instantly shouting, “Yes! That’s exactly what I need! It’s like you’ve read my mind! Where do I

[ad_1] Expanding your business overseas? Have international clients? Either way, understanding each region’s varying business etiquette is key to closing a successful deal or working with a global client. Related: 15 Business Etiquette Rules Every Professional Needs to Know How to

[ad_1] Women are founding companies at a historic rate, with more than 9 million women-owned businesses in the U.S. today. Over the past 15 years, these women-owned firms have grown at a rate 1.5 times other small businesses and are

[ad_1] For small and local businesses, it can be hard to stand out against larger nationwide brands. However, content marketing can help your small business attract attention, and for relevant niches in your industry, too. Content marketing is a marketing

[ad_1] I think most of us are pretty happy that the election is behind us. In the weeks leading up to it, many of us wished we could just skip past the fighting and smear campaigns and put it all

[ad_1] Anybody who has ever sat in front of a blank page knows that the creative process is inherently difficult. The act of producing something out of nothing is a strain on the best of days and a masochistic endeavor